GPS for Large Account Sales
Real-Time Guidance System for Becoming a Top Sales Producer
Founders of MVP & Creators of Vitality Index
Gina Gauna & Taylor Crook
"Wish I had this years ago! Vitality Index helps us uncover gaps in our sales cycle and then define clear, practical steps to address them. The software is easy to use and creates a clear road map."
Troy Sayler
Head of Sales, Rigwa
"There is nothing out there like this. They created a system that shows you how to grow strategic partnerships step by step."
Sam Villearreal
Vice President of Sales, T2Modus
"My sellers want to know what to do and how to do it. This system gives them that clarity, focus and mutual accountability."
Karen Alvarez
Director of Sales Enablement, Industrial Solutions
The Vitality Index is for sales teams that drive large account growth.
The Vitality Index is a web-based system built specifically for sales teams that sell into large accounts. It's the system we wished we had decades ago.
It diagnoses your account with live scoring, builds a growth strategy that fits where each account sits today, and guides your sales execution until you reach a Vital Partnership.
You can become a top-producing sales rep, manager, and leader in large account sales with the Vitality Index.
You don't have to spend a lot of time and money on hiring, training, or automation to drive tremendous growth in large accounts. With the Vitality Index, you won't have to. Take the latest version for a test drive today.
If you are spending a lot of time on winning and expanding large accounts, but are not seeing the ROI, then you may have the wrong system in place for this type of work.
The Vitality Index helps reps navigate large, complex account sales. It shows the route, and reps learn to run it as a repeatable system that produces consistent revenue growth.
The sales performance gap is widening
When 14% of the 1.7M B2B sellers in the US today account for 80% of the revenue, it's no longer a talent, training and tooling problem. It's a structural problem that needs a new system.
The gap is widening. And the issue was never access to knowledge, despite what the training industry would have you believe. There's at least a terabyte of sales methods and training online, and another walking around in the heads of veteran producers.
What's missing is the logic: the underlying patterns that drive growth in complex sales. That logic is knowable. Top producers run it every day without naming it. But it was never built into a system everyone could use.
So we built one. You shouldn't have to depend on a few veterans to hit your number, and with the Vitality Index, you won't have to.
The Vitality Index is a Salesperson's Guide
to Becoming a Top Producer
Why it Works
The Vitality Index is built to nine standards, so your number stops riding on a few producers and starts holding across the team.
Purpose-driven
The system gives every rep the "why" behind their work, so every action connects to the whole. Every next step is part of a larger purpose that they can know and see as they run the system.
Read more →Unifying
The system that leverages all the different roles, strategies, plans, processes, and tools for a common goal: to drive more vital partnerships.
Read more →Complete
The system covers every aspect of building, expanding, scaling and sustaining strategic partnership in key accounts, end to end.
Read more →Repeatable
A new leader, manager, or rep can step in and run it, because the system carries the performance.
Read more →Transparent
Gives everyone the same knowledge at the same time so decision quality and accountability is high.
Read more →Diagnostic
It surfaces skill gaps and flags who needs coaching while there is still time to act.
Read more →Reinforceable
It rewards the right behaviors through honest assessments and tracking real progress.
Read more →Educational
A good system is its own teacher, showing users the why, what, and how underneath each decision, action and outcome.
Read more →Compounding
Winning attracts good people, good people extend the winning, and the lead grows year after year.
Read more →The Vitality Index is built to nine standards, so your number stops riding on a few producers and starts holding across the team.
Purpose-driven
The system gives every rep the "why" behind their work, so every action connects to the whole. Every next step is part of a larger purpose that they can know and see as they run the system.
Read more →Unifying
The system that leverages all the different roles, strategies, plans, processes, and tools for a common goal: to drive more vital partnerships.
Read more →Complete
The system covers every aspect of building, expanding, scaling and sustaining strategic partnership in key accounts, end to end.
Read more →Repeatable
A new leader, manager, or rep can step in and run it, because the system carries the performance.
Read more →Transparent
Gives everyone the same knowledge at the same time so decision quality and accountability is high.
Read more →Diagnostic
It surfaces skill gaps and flags who needs coaching while there is still time to act.
Read more →Reinforceable
It rewards the right behaviors through honest assessments and tracking real progress.
Read more →Educational
A good system is its own teacher, showing users the why, what, and how underneath each decision, action and outcome.
Read more →Compounding
Winning attracts good people, good people extend the winning, and the lead grows year after year.
Read more →See It in Action
From assessment to action plan.
Know where you stand and what to do next.
Take the Account Assessment
Diagnostic that measures partnership depth across 21 Growth Drivers.
Review and Analyze your Results
Tells you exactly where to focus your time, energy, and effort across 7 key growth areas.
Generate Your Strategic Growth Plan
Creates an annual fact-based growth strategy and custom action plan backed by 1200+ plays and coaching insights to help reps advance their accounts.
Take the Account Assessment
Diagnostic that measures partnership depth across 21 Growth Drivers.
Review and Analyze your Results
Tells you exactly where to focus your time, energy, and effort across 7 key growth areas.
Generate Your Strategic Growth Plan
Creates an annual fact-based growth strategy and custom action plan backed by 1200+ plays and coaching insights to help reps advance their accounts.
The Empowered Sales Leader
Straight answers to the questions revenue leaders ask us most.
Subscribe & Follow